Hasselblad Introduces Updated X1D II 50C Medium-Format Camera, Lens, App And More

If 2018 was a banner yr for full-frame-sensor mirrorless cameras, it seems to be like 2019 is turning out to be a banner yr for medium-format mirrorless cameras: Immediately, Hasselblad announced it’s updating its first-generation X-series digital camera to the brand new X1D II 50C.

The X1D II 50C Medium-Format Mirrorless Digital camera

The Hasselblad X1D II 50C Medium-Format Digital camera.

From the surface, the digital camera body’s design doesn’t differ a lot in appearance from the first-generation X1D 50C. The truth is, a lot of the ergonomics and design options look the same, and even a few of the specs are similar. For example, Hasselblad stated the new digital camera makes use of the same 50-megapixel CMOS sensor, can capture 16-bit RAW photographs and has a powerful dynamic vary of 14 stops. The digital camera can also be comparatively compact, lightweight for a digital camera with a large sensor. However Hasselblad says the new digital camera provides numerous enhancements contained in the digital camera, which is supposed to deal with a number of the shortfalls in performance and velocity from the X1D 50C (introduced back in 2017).

For while the X1D 50C was a undoubtedly a groundbreaking digital camera—it was not only the primary medium-format mirrorless digital camera, however, perhaps extra importantly, the primary to really break floor in providing a brand new progressive design that didn’t mimic the analog, movie digital camera bodies of the past. Nevertheless, it lacked efficiency and velocity. As an example, Fujifilm’s mirrorless GFX 50S, one of the X1D 50C’s important rivals, appeared to be a extra strong medium-format mannequin.

Take a look at the Hasselblad X1D II 50C Medium-Format Digital camera at B&H!

The Hasselblad X1D II 50C Medium-Format Digital camera (prime view).The Hasselblad X1D II 50C Medium-Format Digital camera (again view).

However right now, Hasselblad appears to be answering these complaints with a lot of enhancements you’ll discover on the new X1D II 50C, which embrace:

  • The brand new rear show is 43 % larger and has larger resolution (156 % more pixels—1024 x 768).
  • A brand new OLED digital viewfinder with larger resolution, as properly (55 % more pixels—1280 x 960) and larger magnification.
  • Start-up time is almost 50 % quicker.
  • Digital camera has much less shutter lag, much less blackout time and a barely quicker burst mode (now 2.7 frames per second).
  • Stay view has a smoother-looking, larger frame price (60 frames per second).
  • Higher autofocus and general system response.
  • Improved menu construction and graphical-user interface
  • New touch-to-select focus point selection on the rear display
  • Battery expenses by way of USB-C port from pc, charger or energy bank
  • Inner GPS module
  • Full-resolution JPEGs (50MP) out there, plus JPEG-only capture choice obtainable

For launch, the digital camera won’t embrace video capability, but the company stated it might be out there in a future firmware update.

At the moment, Hasselblad made several further product bulletins at the side of the X1D II 50C:

XCD 3,5-4,5/35-75 compact zoom lens

XCD three,5-4,5/35-75 compact zoom lens

The XCD 35-75 is the ninth X-series lens and is roughly equal to a 28mm-60mm lens on a full-frame mirrorless digital camera. The versatile lens also has a variable maximum-aperture range and ought to be very best for capturing the whole lot from wide-angle landscapes to portrait photographs. Hasselblad additionally stated that like the remainder of the XCD lens vary, the XCD 35-75 “features an integral central lens shutter, offering exposure times from 68 minutes to 1/2000s with full flash synchronization throughout.”

Take a look at the Hasselblad XCD 3,5-Four,5/35-75 Zoom Lens at B&H!

Phocus Cellular 2 cellular app

Hasselblad’s new Phocus Cellular 2 cellular app.

Based on the Hasselblad , the new Phocus Cellular 2 cellular app (iOS solely) “takes the image-editing process to a new, portable level.” That’s as a result of the brand new X1D II 50C includes a USB-C port that permits you to join it on to an Apple iPad Professional and iPad Air (2019) tablets. (Connection by way of Wi-Fi can also be supported.) The new app, which has a clear, minimal design, allows you to “import, edit and fee RAW photographs and import and fee full-quality JPEG photographs immediately into the iPad. The app additionally supports full -quality picture export, tethered capturing and direct-camera control.

CFV II 50C digital back and 907X digital camera physique

The CFV II 50C digital back and 907X digital camera body.

At present, Hasselblad also announced the brand new CFV II 50C digital again and 907X digital camera body, which, the company says, “connect Hasselblad’s photographic history into one system.” The CFV II 50C digital again will embrace a medium-format 50-megapixel CMOS  sensor (43.eight x 32.9 mm) and is suitable with “most V System cameras made from 1957 and onwards in addition to third-party technical or view cameras,” says Hasselblad. Along with the digital digital camera back, Hasselblad’s has developed what it says is its “smallest medium-format camera body ever, the 907X.” The features on the digital camera back embrace a swiveling display display, which allows you to use the digital camera in the “classic waist-level shooting style of the V System enabled by the CFV II 50C’s tilt screen.” Hasselblad says the 907X lets photographers use all the high-quality X-system lenses, “in addition to a vast range of Hasselblad optics via adapters, including the H System, V System, and XPan Lenses.”

Hasselblad stated the X1D II 50C and XCD 35-75 zoom lens worth and delivery details can be disclosed in the course of the launch of the merchandise. Nevertheless, the corporate stated the worth of the new digital camera can be much less than the first-generation model, which may be alluring for some photographers who’re thinking about a larger format than full-frame sensors.

Hasselblad stated the X1D II 50C has an MSRP of $5750. Supply might be in July 2019. Out there to order immediately.

Take a look at the Hasselblad X1D II 50C Medium-Format Digital camera at B&H!

The XCD three,5-Four,5/35-75 Zoom Lens has an MSRP of $5175. Estimated delivery in October 2019. Ordering info shall be released shortly before.

Take a look at the Hasselblad XCD 3,5-4,5/35-75 Zoom Lens at B&H!

Phocus Cellular 2 could be downloaded free of charge by Hasselblad users beginning in July 2019.

The CFV II 50C and 907X product info particulars, including pricing and availability, can be announced later in the yr.

For extra info, see the press launch under.

[[ press release ]]


Introducing the X1D II 50C, XCD 35-75 zoom lens, Phocus Cellular 2, and revealing particulars of the upcoming CFV II 50C digital back and 907X digital camera physique

Following the revolutionary introduction of the world’s first mirrorless medium format digital digital camera, the X1D-50c, Hasselblad introduces new additions to its product portfolio that convey the joy of medium format images to  picture makers with the capabilities to  help their artistic endeavors. This consists of   the advanced X1D II 50C digital camera, the eagerly awaited XCD three,5-4,5/35-75 Zoom Lens and Phocus Cellular 2. In addition, Hasselblad reveals the event particulars of the upcoming CFV II 50C digital back and 907X digital camera body. Hasselblad’s latest choices yet again broaden the potential of medium format images with modularity and adaptability, all whereas providing the model’s famend, beautiful picture quality.


Within the pursuit to continue the journey of taking medium format outdoors of  the studio, Hasselblad is  pleased  to announce the subsequent installment of the X System –  the  X1D  II 50C Mirrorless Medium Format Digital Digital camera. Dedicated to optimising the X System for a wider viewers of creatives, Hasselblad has listened to consumer suggestions and improved upon the primary era with enhanced electronics for a quicker and more intuitive medium format expertise.

Persevering with within the legacy of being probably the most moveable and light-weight digital medium format digital camera, the X1D II 50C allows you to take the facility of medium format in a footprint smaller than most full body DSLRs in a superbly designed, compact package deal. Its giant, excessive resolution 50-megapixel CMOS sensor (43.eight x 32.9 mm) is 1.7 occasions larger than 35mm full format sensors, packing in big pixels (5.three x 5.3 μm) for capturing photographs with excellent tonality. With outstanding color depth and a powerful dynamic range of 14  stops, which permits for capturing immense details in both shadows and highlights, the photographer is left with plenty of room for adjustment in post-processing. With Hasselblad Natural Color Answer (HNCS) know-how integrated into the digital camera’s system, distinctive, true-to-life tones are delivered that match what the human eye sees. Constructing upon the award-winning first era, the X1D II 50C blends type and function with minimalistic, Scandinavian design aesthetics and a clean handling experience with its ergonomic grip. The new X1D II 50C continues to offer creatives with unimaginable Hasselblad picture quality, with 16-bit RAW pictures and now full decision JPEGs, in a compact, light-weight design.

Creating upon the first era of the X System, the X1D II 50C’s upgraded digital platform includes a larger resolution three.6-inch 2.36-million-dot contact display, which is physically the most important LCD display at present obtainable on a digital medium format digital camera. Moreover, the X1D II 50C contains a greater decision enhanced OLED electronic viewfinder (EVF) with three.69-million dots and a excessive magnification of zero.87x, letting you see the bigger image. The a lot greater resolution of the rear display display (1024×768) provides a more vivid, true to life picture viewing experience.

The X1D II 50C’s reside view contains a quicker refresh fee, decreased shutter lag and black out time between frames, an improved continuous seize price, and a startup time minimize virtually in half from the primary era. Constructing upon the highly-intuitive consumer interface of the previous mannequin, additional refinements have been made to the X1D II 50C to improve the digital camera’s handling experience, including the power to access the menu system when wanting in the EVF, giving higher usability within the sunniest circumstances.

Enabling an much more moveable medium format workflow, Hasselblad’s submit manufacturing options now embrace the new Phocus Cellular 2. Related by way of USB-C and Wi-Fi, photographers can switch RAW and full quality JPEG information immediately from the X1D II 50C and edit RAW pictures on their iPad Professional or iPad Air (2019) whereas out on the sector.


The ninth addition to the X System lens range is the eagerly awaited XCD 3,5-Four,5/35-75 Zoom  Lens. Delivering the same excellent picture quality from edge-to-edge as  the  XCD  prime  lenses,  this  extremely excessive efficiency, compact mid-range zoom covers average broad angle to brief telephoto focal lengths.  Its inner focusing retains the lens’ dimensions fixed, delivers quick autofocus and moreover retains the general weight down. Ultimate for  capturing anything from large angle landscapes to  portrait pictures, this lens    is perfect for photographers who  wish to maintain the quantity of  gear they carry when travelling  to a minimum however don’t need to compromise on image quality. “This really is the best lens Hasselblad has developed – its performance is extremely high,  competing with our  prime lenses. I can even  go  as  far to  say that it’s probably the best zoom lens currently available on the market,” says Per Nordlund, Hasselblad Lead Optical Designer. Like the remainder of the XCD lens range, the XCD 35-75 features an integral central lens shutter, offering exposure occasions from 68 minutes to 1/2000s with full flash synchronization all through.


Increasing the chances of the Hasselblad  workflow, Phocus Cellular  2 takes  the  picture  modifying  course of to a  new,  moveable degree.  Suitable with the  X1D  II  50C by way of both  USB-C or  Wi-Fi, this  software  is at present supported on iPad Pro and  iPad  Air (2019)  fashions, enabling  the  touring  photographer  to have a quicker, extra cellular workflow. With Phocus Cellular 2, customers can import, edit and price RAW pictures and import and price full  quality JPEG photographs  instantly on  their  moveable gadget. In  addition, Phocus Cellular  2 supports full high quality image export, tethered capturing and direct digital camera management.


Hasselblad proudly broadcasts the development of the modernized CFV II 50C digital back and the model new 907X digital camera body, which collectively will join Hasselblad’s photographic historical past into one system. The CFV II 50C digital again, which could have an impressive medium format 50-megapixel CMOS  sensor (43.eight x 32.9 mm), will allow use with most V System cameras created from 1957 and onwards in addition to third social gathering technical or view cameras. Enhancing upon the consumer expertise of the previous generations, the CFV II 50C will function an excellent tilt display with full touch help and Hasselblad’s renowned consumer interface for settings, picture evaluation, and menu navigation. Customers of previous CFV digital backs will recognize a new fully-integrated battery, the same used on the X System, which can scale back general measurement and with the option to recharge in-camera by way of the USB-C port. Combining its iconic aesthetics with trendy know-how, the CFV II 50C provides a nod to Hasselblad’s historical past mixed with the brand’s world-renowned image high quality.

Coupling the CFV II  50C  with Hasselblad’s  smallest medium  format  digital camera body  ever,  the  907X,  creates a highly compact package deal. This mix will supply a  really distinct photographic  expertise,  including the basic waist-level capturing type of the V System enabled by the CFV II 50C’s tilt display. With the 907X,  the photographer will achieve entry to all the high-quality X System Lenses in addition to an enormous range of Hasselblad optics by way of adapters, together with the H System, V System, and XPan Lenses. As well as, the 907X will enable compatibility with a wide range of third-party adapters and lenses. Planned accessories to superbly complement the mixture embrace the 907X Control Grip and 907X External Optical Viewfinder.


July 2019 marks the 50th anniversary of the primary humans touchdown on the Moon – not only a historic milestone for NASA, but for Hasselblad and photographic history. As the digital camera selected and built to doc the legendary journey, Hasselblad will rejoice this exceptional moment that helped launch the Swedish images model to a different degree. More info will come soon on this thrilling commemoration.

The X1D II 50C and XCD 35-75 zoom lens worth and delivery particulars will probably be disclosed at launch.

More info, including pricing and availability of the CFV II 50C and 907X, shall be announced later in the yr.